In Their Own Words
“Krell’s relationship with Penry Creative began with Brian art directing photography of our products. This led to a much broader engagement involving Brian and his team: the total redesign, content development and relaunch of krellhifi.com.
As a leading high performance audio brand, our online presence is central to Krell’s success. Our products are sold exclusively through our international dealer/distributor network—no revenue is derived through e-commerce. Yet, our sales have grown exponentially since our new website went live. Clearly, it’s working.
Penry Creative has become integral to strategizing and executing our ongoing marketing efforts. We could not be happier with the contributions that Brian and his team continue to make.”
— Walter Schofield
Chief Operating Officer
Krell Industries – World Headquarters, CT
“Brian and I met in the context of The Creating We Institute (CWI), a thought leadership organization we co-founded with the late, best selling business author and consultant, Judith E. Glaser. Brian is a deep, thoughtful and talented creative director. We were lucky to have his expertise in the design of CWI’s various needs. He understands the complexity of brand strategy and marketing, is a fine artist and an equally fine musician. I recommend adding Brian to your resource list.”
— Catherine Mullally
Founder & President, CMC Group, NYC
(Formerly) VP Entertainment Products Worldwide,
MTV Networks/Nickelodeon, Chief Executive,
Susan G. Komen for the Cure, Los Angeles
“Our passion is designing and manufacturing the world’s finest speakers. Speakers are the last in a series of sophisticated audio components between the source of a recorded performance and the human ear. However, a speaker is the first and only device converting electrical power into sound for us to hear and enjoy. Whether from CDs, vinyl or some other source—high performance sound reproduction is an incredibly moving experience.
We wanted our new website, altaspeakers.com to capture and reflect that excitement in every way imaginable. Since online technology cannot replicate the experience of listening to our speakers, we wanted our site to be visually breathtaking—and our messaging to be equally compelling. Additionally, we needed an e-commerce portal to offer selected products online.
Brian Penry and his team have more than delivered on all counts, refining our branding in the process. They have truly taken our marketing to the next level.”
— Michael Levy
Alta Audio, NY
“Brian Penry designed our original logo. More than three decades later, it remains a strong brand identity. Recently, he observed that our website, avantgardenct.com could be organized and communicate more effectively, and that it wasn’t addressing an important segment of our total market.
We put Penry Creative to work once again, reimagining and recreating our online presence. The result is not only visually stunning, it tells our brand story in ways that engage and resonate with our online visitors.
We highly recommend Brian Penry and his team without reservation.”
— Kathleen Neth, IHD
Avant Garden, CT
“We have worked with Brian Penry on a regular basis for several years. What began as a rebranding project for our flagship restaurant has become an enterprise-wide creative consultancy—involving every aspect of our marketing and then some.
In addition to managing our overall branding and marketing and creating the social media posts for our restaurants, Penry Creative consults on our décor, signage, evolving menu design and much more. Brian recently redesigned and developed the content for one of our restaurant websites, robertosct.com. He also serves as a sounding board for our ongoing expansion efforts.
I strongly endorse and recommend this individual and his firm.”
— Robert D’Eliseo
The Roberto’s Group, CT
“Brian Penry came highly recommended by a colleague of mine. He worked closely with me to develop my website, from the overall design concept to the content, including writing and editing the copy. The entire project was done in a timely fashion, and the Penry Creative production team did an excellent job of executing the finished product: benjaminsadockmd.com.
— Benjamin Sadock, MD
Menas S. Gregory Professor of Psychiatry
NYU School of Medicine
Psychiatrist, Bellvue Hospital, NYU/Langone
Medical Center & Private Practice, NYC
Author & Editor, Kaplan & Sadock’s Comprehensive
Textbook of Psychiatry—the most widely read
publication of its kind
“On a continuous basis for sixteen years, Brian Penry and his capable team were responsible for our advertising including co-op work with Cartier, Patek Philippe, Rolex and others. Brian was regularly entrusted with art directing the off-site photography of our rarest pieces, often with a value in excess of $1 million. The integrity and trustworthiness of all involved remain beyond reproach.”
— E. “Terry” Betteridge
Betteridge Jewelers (Est. 1897)
Greenwich | Palm Beach | Vail
We are forever grateful to the following individuals for the decades we spent working together, for the experiences and opportunities they made possible for us, and for their kind words:
“To Brian Penry and his team, our art director since 1979 … our warmest feelings for your talent, creative vision, meticulous follow-up and continued enthusiasm.”
— Michael A. Wiener (1938-2009)
Founder & Chairman Emeritus
Infinity Broadcasting (now part of CBS/Viacom)
(Formerly) Chairman, CBS Radio
“A special thanks to Brian Penry and his teammates, who, for twenty-five years, have worked with me to bring their exquisite ‘graphic eye’ to play in every project I take on. They make the invisible visible and bring color, texture and presence.”
— Judith E. Glaser (1946-2018)
Founder & CEO
Benchmark Communications, NYC
Best Selling Business Author & Consultant
Co-Founder, The Creating WE Institute
NBC, FOX & ABC News Guest
“Since 1990, Penry Creative has worked closely with Moxie, creating style guidance and a wide range of visuals and more for the licensing and promotion of the major brands and evergreen properties Moxie represents. Leading brands which Brian and his team have influenced include Sega’s Sonic The Hedgehog, Broderbund/WGBH’s Carmen Sandiego, Ben & Jerry’s Ice Cream, and World Wildlife Fund among many others. Their expertise is also seen in the promotion of a diverse array of licensed properties, from Simon & Schuster’s classics, Nancy Drew and The Hardy Boys to the timeless masterworks of Vincent Van Gogh. Brian and the Penry Creative Team not only excel at meeting the many demands unique to each of our clients—they continually find fresh, new design perspectives, while thriving in a deadline-intensive business environment.”
— Arlene Scanlan
Moxie & Company, CT