Gene-ius
Bright Ideas in Human Genetics
In addition to branding Genetic Literacy Project (GLP), a well-regarded scientific news aggregation resource, we also created its online presence (see also our Web/Online GLP Case Study).
As an outgrowth of these engagements, we named and branded Gene-ius, the sector of GLP’s Website which showcases emerging developments and breakthrough thinking in human genetics—GLP’s online forum for “the most ingenious, advanced and futuristic work in the field of genetics and biotechnology.”
Results
Gene-ius is helping propel GLP and the cutting edge developments it showcases to the forefront of the scientific community’s attention, and public awareness at large.
Let’s work together to showcase the genius in your brand’s DNA, as well.
